Salary
INR700000–INR1000000 yearly
Job type
- Full-time
Job description
Content Development Specialist :
Job Description
Understand objective of content and the pertinence to various audience.
Understand the nuances of writing for international markets and deliver localized content.
Collect inputs from stakeholders and convert it into clear, attractive copy with a distinct voice.
Repurpose existing content to suit different needs as and when required.
Have the ability to create content in all of the following types :
o Static text
o Static graphics
o Dynamic graphics
o Interactive content
o Audio content
o Video content
Edit and proofread copy as needed.
Apply SEO principles to improve the search performance of the website.
Give inputs to the designer regarding context and intent.
Use CMS tools to organize and deploy content pieces
Write and edit clear and consistent content across earned, owned, paid, and social media for a variety of digital tactics, including emails, landing pages, websites, microsites, social networks, mobile, banners, paid search, lead nurturing programs, etc.
Assure quality of all content deliverables and use of a consistent voice and tone throughout all digital channels and assets
Collaborate closely with the marketing department in the development of content strategies
Manage daily content and content calendars for social channels
Appreciates and employs the nuances in international content
Job Specs
Proven content development experience of not less than 5 years
Experience in tools for the development of the following types of content
o Static text
o Static graphics
o Dynamic graphics
o Interactive content
o Audio content
o Video content
o Content Management Systems
o Content Performance Analytics
Certification in any content related aspects will be an added advantage
Experience in representing data or intelligence in different forms of content
Experience in marketing or content agencies will be an added advantage
A bachelors degree with at least three to five-plus years of experience in developing content for multiple channels
How to Apply:
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